B2B & Public Sector Content · Southampton & LondonB2B & Public Sector · Southampton & London
📝 ArticleAI In Your Workflow5 min read

AI Prompt Templates for Social Media Marketers: 20 Prompts That Save Hours Every Week

The right AI prompts make the difference between content that gets ignored and content that lands. Here are 20 prompt templates that social media marketers can use immediately.

AI tools are only as useful as the instructions you give them.

A vague prompt produces generic output. A specific, well-structured prompt produces something you can actually use. Here are twenty prompts that work — covering strategy, writing, editing, and repurposing.

Strategy and planning

"Create a 4-week content calendar for a B2B founder in [industry]. Pillars: [list]. Audience: [describe]. Include format, hook, and content summary for each post."

"Suggest 10 LinkedIn post ideas for a [role/industry] that would resonate with [specific audience]. Focus on posts that are educational or opinion-led — not promotional."

"What are the most common questions [target audience] would search for about [topic]? List 15 questions in plain language."

"Generate five different angles for a LinkedIn post about [topic]. Each should appeal to a different emotion: curiosity, validation, surprise, ambition, and empathy."

Writing and drafting

"Write a LinkedIn post using this structure: Hook (stop the scroll), Story or insight (2–4 short paragraphs), CTA question at the end. Topic: [topic]. Voice: short sentences, conversational, no corporate language."

"Write a 1,000-word blog article about [topic] for [audience]. Include a clear framework with numbered steps. End with a practical CTA."

"Write five Instagram caption options for a video about [topic]. Each should be under 150 characters and end with a question."

"Write a YouTube video script outline for a 5-minute video about [topic]. Include hook, three main points, and a CTA."

Editing and improving

"Rewrite this paragraph to be more conversational. Target a Grade 6 reading level. Use shorter sentences: [paste paragraph]."

"Review this LinkedIn post. Is the hook strong enough? Does it sound corporate? How would you improve the structure? [paste post]."

"This post is too long. Cut it to 200 words without losing the core message: [paste post]."

"Rewrite this in the style of someone who is confident, direct, and avoids jargon: [paste content]."

Repurposing

"Turn this transcript into five LinkedIn posts using the hook, story, CTA format. Match the speaker's voice as closely as possible: [paste transcript]."

"Take this blog article and create: (1) a 10-slide carousel outline with headings, (2) three short caption options for social, (3) a newsletter introduction paragraph: [paste article]."

"I have a 45-minute recording on [topic]. Generate titles for 8 short-form video clips I could cut from it — each focused on a single, valuable insight."

Specific formats

"Write a poll question for LinkedIn on the topic of [topic]. Include four answer options that a professional audience would genuinely find interesting to vote on."

"Write an email subject line and preview text for a newsletter about [topic]. Target open rate — make it curiosity-driven."

"Generate three hook options for a TikTok video about [topic]. The hook should work as the first spoken line of the video — under 10 words."

"Write a LinkedIn About section for a [role description] whose target audience is [describe]. Conversational, first person, specific proof of results included."

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